Our Story

Yamaha founder
Torakusu Yamaha (Founder)

Yamaha was founded in 1887 by Torakusu Yamaha who began by building reed organs of the highest quality, and over the years extended that expertise to pianos and other musical instruments. This company, which is now known in Japan as Yamaha Corporation, currently manufactures pianos, electronic organs, keyboards, band instruments, audio components, tennis rackets and archery products in the United States.

In 1955, Yamaha Corporation formed Yamaha Motor Co., Ltd. (YMC) for the purpose of manufacturing motorcycles. Their first model was powered by a simple two-stroke engine and was designated the YA-1. In the years that followed, YMC devoted considerable energy and resources to the advancement of gasoline engine technology.

Yamaha YA-1
1955 YA-1

Those efforts were so successful that today YMC is recognized as a world leader in the design and manufacture of gasoline engines. YMC was heavily involved in the manufacture of state-of-the-art high performance engines for the Ford Taurus SHO, as well as the Toyota 2000GT, Celica, Supra and Camry models.

However, YMC is best known for it's motorcycles and Yamaha engines that power the many other products it developed, which, along with the development of it's engine capability YMC also developed an expertise in fiberglass reinforced plastic (FRP). This was a forerunner of more advanced plastics material technology currently used in many of it's products, including our golf cars and water vehicles.

YMMC Newnan Campus

Yamaha Motor Manufacturing Corporation (YMMC) was formed in 1986 and started manufacturing units in 1988. It manufactures Golf cars, ATV's, Water Vehicles and Recreational Off-road vehicles. In January of 2015 YMMC manufactured its 3 millionth unit and celebrated 30 years of manufacturing at their Newnan location in June of 2018.

The enviable worldwide reputation that Yamaha has earned is a result of the quality, reliability and performance built into each of it's products. These values are a long-established tradition and are a direct result of the dedication and skill of Yamaha's employees.